Introductory rate: a full website + local SEO for $800, one time. Start with a free mockup. Get yours
A pickup truck driving down an open road, seen from a drone

Websites that get the phone ringing

More calls, more booked jobs. Lead-generating websites & SEO engineered by someone who has been in your shoes as a local business owner.

See your new homepage free, before you spend a dollar. One-time fee, no monthly subscription.

Free Mockupsee your new homepage before you spend a dollar
$800, One Timeeverything included, no subscription
You Own Ityour site, your domain, your Google listing
6 Yearsrunning my own local service business

Customers can't pay you if they can't find you.

When someone needs a plumber, a barber or a summer camp for their kids, they pull out their phone and pick from the first few results. If you're not there, or your site is slow and hard to tap, they call the next business on the list. We fix that.

How we get you leads

The website is the tool. What we're really building is a steady stream of calls, form fills and booked jobs.

Crews painting road lines, seen from above
01

Get found

Local SEO, Google Business Profile and Maps rankings, plus a real page for every town you serve.

See it in action
A uniformed crew walking up to a house with their equipment
02

Get chosen

A fast, custom website written for your customers and built to turn visitors into calls and booked jobs.

A tradesman taking a call in his work van
03

Phone first

Most people search from their phone, so we design for the phone first: tap-to-call and booking one thumb away. Desktop comes second.

Example from a real client: BG Foundation Repair

523

town pages, each one built for that town

BG Foundation Repair serves 523 towns across five states, and every one has its own page. Each page is built from real local data, so when someone searches for foundation repair in Framingham, there's a page written for Framingham.

  • 5 statesMassachusetts, Rhode Island, Connecticut, New Hampshire and Vermont
  • 12 servicescovered on every town page
  • Local dataWhen the town's homes were built, the foundations that era used, neighborhoods, ZIP codes and nearby towns
bgfoundationrepair.com/foundation-repair/providence-ri/
BG Foundation Repair's Providence, RI town page
bgfoundationrepair.com/foundation-repair/framingham-ma/
BG Foundation Repair's Framingham, MA town page
The Manchester, NH page's local section: a chart of when Manchester's homes were built and the foundation types from each era

Why it matters

  • People search by townSomeone with a leaking basement types "foundation repair Framingham" or "foundation repair near me." Google looks for the page that best matches their town.
  • A list of towns isn't a pageAn "areas we serve" list gives Google nothing to show for each town. A dedicated page gives it a real answer for every search, in every town you work in.
  • Copy-paste pages don't countPages that only swap out the town name are what Google calls doorway pages, and it can push them down or leave them out of results. That's why every page is built from that town's own data.

Pay once.
Own it for good.

I don't offer monthly subscriptions because I build evergreen sites that don't need ongoing maintenance. I like to update sites only when they need to be updated, and if you want to hire me for that, I charge an hourly rate.

What you pay

Homepage mockup & audit
Free
Website & local SEO, everything includedIntroductory rate
$800
Monthly subscription
$0
Maintenance plan
Not needed
Updates later
Hourly, only if you ask
What you keep
The site, the domain and your Google listing

Includes the custom design, every service page, every town page, Google Business Profile setup and the technical SEO.

Multitude CreativeTypical setup
Monthly "maintenance" feeNone, everOften required
Updates laterHourly, only when you need themBundled into a monthly plan
DesignCustom, built for your businessA template with your logo
Built forPhones firstDesktop, then squeezed down
Who you talk toThe person building your siteAn account manager
Who owns the siteYou. Site, domain, Google listingRead the fine print
Measured byCalls and booked jobsHow it looks

Built for the phone in their hand

Your customers aren't sitting at a desk. They're in the truck, on the couch, or standing in a flooded basement. Every site we build starts on that screen.

  • One-tap callingYour number and your booking button are never more than a thumb away.
  • Loads fast on cell dataLight pages, compressed images, no bloat. Slow sites lose the call.
  • Easy to read outsideBig type and strong contrast, so it works in the sun on a job site.
  • Forms that don't fight backShort, simple and built for thumbs.
Get my free homepage mockup

See what your site could look like before you spend a dollar.

bgfoundationrepair.com
BG Foundation Repair homepage on a desktop screen
The BG Foundation Repair homepage on a phone
Example client site: BG Foundation Repair

Built for every kind of local business

Trades, kitchens, courts, boats and barber chairs. If your customers search for you, we can put you in front of them.

A chef flambéing in a restaurant kitchen
Restaurants
A kid dribbling a basketball on an outdoor court
Youth sports
A barber trimming a client's hair
Barbers
A mechanic washing down a boat hull
Marine
A plumber tightening a fitting on an outdoor spigot
Plumbers
Pickleball courts from above
Court builders
A painter on a ladder painting a building facade
Painters
A saw throwing sparks
Trades

How it works

Three steps. The first one is free and comes with no obligation.

01

Free homepage mockup

Tell us about your business. We review your current site, your Google listing and your top local competitors, then send you a mockup of your new homepage.

02

We build it

Like what you see? The full build is $800, one time. Then we build the full site and set up your local SEO, with you in the loop the whole way.

03

You get found

We launch, make sure every page is fast on a phone, and hand you the keys. It's yours, with no subscription attached.

Built by an owner, for owners

Hi, I'm Matt

For the past six years I've run my own local service business, where I built our websites, SEO strategy and custom management software in house. I've learned what works and what doesn't from firsthand, on-the-ground experience. Every site I build is one I'd want for my own business.

More about me
  • Straight pricing$800 for the full build, agreed in writing before any work starts.
  • You own itYour site, your domain, your Google listing. Always.
  • No upkeep plansYou pay for the build. Updates later are billed hourly, only when you need them.
$0

Free homepage mockup

See exactly where you're losing customers and what your new site could look like, before you spend a dollar.

  • MockupA design of your new homepage, made for your business
  • AuditYour website, speed and mobile experience
  • GoogleYour Business Profile and how you show up on Maps
  • CompetitorsWhat the top local businesses in your field are doing

After that, it's your call. If you like the mockup, the full build is $800. If not, the mockup and audit are yours to keep.

Get my free homepage mockup

Takes about a minute. No obligation.

We'll only use this to send your mockup and audit. See our privacy policy.

Questions

Do I have to pay every month?

No. You pay a one-time fee for the build. I build evergreen sites that don't need ongoing maintenance, so there's no monthly subscription. If you want updates later, I charge an hourly rate, only when you need them.

Who owns my website?

You do. The site, the domain and your Google Business Profile are yours, and they stay yours.

Is the mockup really free?

Yes. There's no cost and no obligation to hire me. If you like it, the full build is $800. If not, the mockup and audit are yours to keep.

What's in the free mockup and audit?

We review your current site, your speed on a phone, your Google listing and your top local competitors, then design a mockup of your new homepage. It's free, and there's no obligation to hire us.

How much does a website cost?

$800, one time, for the full build: custom design, every service page, every town page, Google Business Profile setup and the technical SEO. That's an introductory rate while I take on my first clients, and it may go up later. No monthly fees and no add-ons.

Do you work with my type of business?

If customers find you online, yes. We build for trades and home services, restaurants and cafés, sports academies, marine and auto shops, barbers and more.

Do you only work locally?

No. We work with local businesses in all 50 states, entirely online, and we'll still learn your town before we write a word.

Let's get your phone ringing

Get my free mockup
Get my free homepage mockup